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Financial Ratios: The Essential Guide for Modern Entrepreneurs

3 min read
17 September 2025 by
Financial Ratios: The Essential Guide for Modern Entrepreneurs
Dhac SA, Mourad Hadj Amor

When Numbers Become a Fog

Running an SME means juggling a thousand daily decisions. And often, amid this hustle, one question keeps coming back: "Is my business truly on the right track?"

Revenue is growing, customers seem satisfied, the team is expanding... Yet that feeling of flying blind persists. The numbers are there, but their message remains unclear.

Beyond Revenue: Your Real Management Indicators

After 15 years of supporting entrepreneurs in Geneva and Dubai, we've identified a pattern: business leaders who master their financial ratios make better decisions.

Two indicators stand out as essential:

💰 Cash Flow - your financial oxygen. It reveals whether your business actually generates liquidity to finance growth.

📈 EBITDA - your pure operational profitability. It shows if your business model works, regardless of financing and taxation.

New at DHAC: Best Practices Section

To address this need, we're launching our new "Best Practices" section today - free and practical resources for modern entrepreneurs.

Our first guide covers essential financial ratios with:

  • The 5 key ratios to manage your SME
  • Precise formulas and their interpretation
  • Common mistakes to avoid
  • A progressive approach based on your level

More Than a Guide: Personalized Audit

Because every business is unique, we also offer a free audit of your 5 key indicators. The goal? Transform your numbers into clear decisions and peace of mind.

What About You?

Whether you're a tech startup, family SME, or growing company, this resource will help you regain control of your numbers.

👉 Discover the complete guide

Financial Ratios: The Essential Guide for Modern Entrepreneurs
Dhac SA, Mourad Hadj Amor 17 September 2025
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